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ASO Playbook β€” App Store Optimization & Mobile Growth

Beginner-friendly App Store Optimization guide covering keyword research, screenshot design, rating management, and A/B testing for iOS and Android. By @WeiY...

πŸ“¦ Install on ClawHub

clawhub install aso-playbook

Then ask your AI agent:

"We just shipped iOS. Plan 30-day ASO + UGC cold start."

Installs the full ASO Playbook β€” App Store Optimization & Mobile Growth playbook β€” battle-tested with 30+ Product Hunt #1 wins, AFFiNE 60K+ GitHub stars, and 150+ AI startup consultations.

πŸ”— View on ClawHub Β· All Gingiris skills Β· Author blog

πŸš€ 30-Second Preview

You: We just shipped iOS. Plan 30-day ASO + UGC cold start.
Agent (with aso-playbook):
  Week 1 β€” ASO foundation:
    Subtitle: '[primary keyword] + Track'
    5 screenshots reframed around top 3 search intents
    Localize zh/ja/ko first (high-volume, low-competition)
  Week 2 β€” UGC: 30 micro-influencers in fitness niche
  Week 3-4 β€” TikTok algorithm play (3x/day at peak, hashtag stack)

Concrete framework, real case studies, decision rules β€” not generic advice.


πŸ“š Full Playbook


name: aso-playbook description: | Beginner-friendly App Store Optimization guide covering keyword research, screenshot design, rating management, and A/B testing for iOS and Android. By @WeiYipei β€” practical ASO for indie developers and small teams.

πŸ“¦ Install

clawhub install aso-playbook

What you get after installing:

  • Keyword research methodology for finding low-competition, high-intent terms
  • Screenshot design principles proven to increase conversion 2-3x
  • A/B testing framework with localization priorities for iOS and Android

App Store Optimization Basics β€” Keywords, Screenshots & Ratings

🌍 Language / 语言: δΈ­ζ–‡ | English | ζ—₯本θͺž | ν•œκ΅­μ–΄

The fundamentals of ASO for developers who'd rather build than market β€” but need downloads.

  • Keyword research: Finding low-competition, high-intent keywords for your category
  • Screenshot optimization: Design principles that increase conversion rate 2-3x
  • Rating strategy: How to ask for reviews without annoying users
  • Localization basics: Which markets to target first and how to test
  • A/B testing: What to test, how long to run, and interpreting results

Related Gingiris Skills


Part of the Gingiris growth skills suite β€” battle-tested operational playbooks for AI startups. Author: Iris (η”Ÿε§œiris), ex-AFFiNE COO, Forbes Asia 30 Under 30.

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